Hopewell Theater and the New Jersey Independent Venue Association (NJIVA) were featured in this article by Andrew Harrison on CentralJersey.com on December 21, 2020.
New Jersey Independent Venue Association (NJIVA) seeks to give live entertainment independent venues and promoters a stronger voice, as those venues continue to face the economic toll of the coronavirus pandemic.
The association was formed by Hopewell Theater and other independent theaters, as venues statewide continue advocating for financial relief from the state to prevent closures from the loss in revenue. Theaters have had to be creative during this period in New Jersey with indoor gatherings having been restricted and performances having to be cancelled or postponed to later dates.
“The idea came about when we were advocating for NIVA’s national Save Our Stages campaign in New Jersey and realized we needed to band together with other New Jersey venues to get our voices heard,” said Sara Scully, executive director and co-founder of Hopewell Theater. “By advocating for venues, we are advocating for communities because performing arts are a major economic driver in this state and country.”
Read the full article here.